I am taking in a great article on my latest blog gem, The Simple Dollar. I found it while working on the redesign of another financial site that is chock full of content so inscrutable it’ll make your eyes water. This blog is subtitled, “financial talk for the rest of us”. It does keep its promise, and I nearly wept for joy.

It was probably relief that got me to read, Financial Success Isn’t About Who Has the Most (or Best) Stuff, because, heck—I know that. What flicked the light on for me, though, was the reminder that:

Being rich or successful is never measured in the amount of stuff you have. It’s measured in the amount of security you have and the amount of freedom you have from the worries of day to day life.

Most of the comments in response to this article were more of the “I knew that” sort. Still, if so many of us know that, why are we still expanding our expenses to the very brim of our income? The answers are complex, and include both the positives and negatives of our consumerist culture, as well as a healthy dose of personal soul searching.

Some might argue that the trappings of success are key to making you feel successful. For me at least, I rarely feel more successful than when I see my investment balances going up because of my contributions or when I see an opportunity to really make someone else’s life more successful through a helping hand delivered by my knowledge or a connection that I have.

This kind of success requires more thought, and a commitment to continuously search outside of what society, family and the media would like us to believe.

So many of us 21st Century People have to husband our money the way we once husbanded farmland. Unfortunately, most big (and popular), Happy Friendly Money Sites are filled with a quagmire of content that is the modern equivalent of swampland.

In the meantime, it’s amusing, frustrating and heartening (all at the same time) to see someone speak Money in Plain Talk. One might suspect, considering the title of my own blog, that it’s an important issue for me. After years as a communications professional, I am more convinced today that I’m not alone.


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